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Bright Core Drivers®

Identifies what drives people at work. When leaders understand these drivers, they adapt how they lead, improving alignment, engagement, and observable performance outcomes.

Used by enterprise organisations across New Zealand and Australia. Integrates with applicant tracking systems and HRIS platforms to support confident hiring, leadership, and performance decisions.

Ever Wondered Why Highly Skilled People Leave Their Jobs?

Why do high-performers leave? Why do teams with great individuals still underperform?

Why Choose Bright Core Drivers®
Est. 2013 • The Original

Discover what makes our approach different from dated psychometrics

Beyond Personality

It's not about types, it's about what propels you. Sustained energy. Elevated productivity.

No More Boxes

Break free from limiting labels and discover your unique combination of drivers.

Teams That Click

Aligned teams deliver 50% more - less friction, more focus. Stanford study on productivity.

Actionable Insights

Get practical strategies to leverage your drivers for personal and professional growth.

Ongoing Validation

Over 96% user agreement on thousands of assessments, with strong reliability and accuracy.

Continuous Growth

Ongoing support to help you apply your insights for lasting positive change.

The Path to Aligned, Thriving Teams

A progressive framework that transforms how leaders understand and inspire their people. No misalignment. No burnout. Just clarity, connection, and shared purpose.

1

Self-Awareness

Understand what drives you. Know your core drivers, strengths, and how you show up as a leader. This is the foundation for everything that follows.

2

Others-Centric Awareness

Recognise what drives others. See and appreciate the drivers, perspectives, and needs of your team members. This builds genuine connection and trust.

3

Relational Awareness

Understand how drivers interact. Navigate team dynamics with insight. See where alignment exists and where tension arises. Manage it constructively and build psychological safety.

4

Inspiring Others

Align shared purpose with core drivers. When team members see their drivers reflected in shared purpose, they bring discretionary effort. They want to come to work. Culture transforms. Impact multiplies.

Discover Your Team's Real Challenges

Not sure where to start? Our 5-minute diagnostic quiz reveals what is really happening in your team without the jargon.

1

Answer 5 symptom-based questions

Rate your team's challenges on a 1-5 scale

2

Get your results instantly

See which team dynamics need attention

3

Watch a demo or book a discovery call

See how Bright Core Drivers can help

5-Minute Assessment

Uncover team dynamics in minutes

Proven Results

99%

Retention Rate

People stay energised and engaged

95%

Observable Differences

Leaders report measurable team improvements

40%

Increase in Fulfilment

Team engagement and morale lift

6

Weeks to Results

Observable improvements in team efficiency

Why Choose Bright Core Drivers

Uncovers What Drives Performance

Understand the deeper motivations and needs that influence how your people behave, engage, and perform. This insight is the foundation for effective leadership.

Beyond Personality Assessment

Personality explains behaviour. Drivers explain why people persist, withdraw, or burn out. That is where real insight lives.

Stickability and Energy

We do not just predict fit. We design conditions for people to stay energised. Our 99% retention rate proves it works.

Trusted Interpretation

Insight without interpretation creates false certainty. Our expert coaches ensure you understand what the data means and how to act on it.

Ready to Discover Your Bright Core Drivers®?

Take the first step toward understanding what truly drives you and your team.